What happens when you give your sales playbook a makeover?
Because the best strategy only works if your team applies it.
FROM OLD PLAYBOOK…
You have a playbook… but it’s not adopted by the reps.
Reps try their best, but everyone is doing things their own way.
New hires take +6 months to start generating revenue.
Managers give the same feedback over and over.
Coaching sessions feel good… but don’t change much.
…TO PIMPED PLAYBOOK!
The team follows the playbook. Because they co-build it, they trust it.
Messaging clicks across calls, emails, and demos.
New hires get confident, fast. They have a clear path to revenue.
Managers coach less, focus on deal reviews.
Sales feels consistent, under control, and forecastable.
RESOURCES FOR YOUR TEAM
Tools to help you build and use your sales playbook
"I don’t just build Sales Playbooks.
I make sure your sales team adopts them"
MEET ME
I’m Carla,
Sales enablement consultant, playbook fixer, coach, and your team’s favorite new ally.
I work with SaaS sales teams to stop losing deals they should have won... just because the process wasn’t followed.
My approach:
✓ We co-build (or co-rebuild) a clear, usable, zero-fluff sales playbook.
✓ The team helps shape it, so they actually use it.
✓ We make it fun: quizzes, challenges, short videos, contests, and more.
Because playbooks should be lived, not stored.
DISCOVER THE PROGRAMS
Because knowing what to do isn’t the same as doing it
We turn knowledge into results.
TESTIMONIALS
"Carla helped us identify our blockers, review our full strategy, launch a second platform, and start signing customers consistently. Even though our solution is highly technical, she instantly understood where the real problems were and what was holding us back"
Benjamin M.
CEO, Last Engineers
"Carla helped us structure our go-to-market for a new solution, turn our vision into an action plan, and adapt quickly to early market feedback. She brings great experience and creativity to our campaigns. She’s a trusted partner for our GTM execution"
Alan M.
CEO, Kaptea
"Carla helped us go from having a different process for every new sale to a clear sales playbook, identify what was preventing us from closing some deals. She also helped us build a successful and repeatable approach with our partners"
Michael M.
CEO, Qontrol
